You prepare your child for life by making them strong from within and this strength is reflected in her smile. New Colgate 
Maximum Cavity Protection with Amino Power⁺ adds natural calcium* to your family’s teeth, keeping their smiles strong 
from within.
Benefits:
- Best ever^ cavity protection with Amino Power⁺
- 4X Power for Strengthening Teeth**
- Reduce early decay spots#
⁺Amino Power refers to the unique formula containing arginine, and an insoluble source of calcium and fluoride
*Helps add natural calcium from saliva through fluoride action
**Strengthening enamel against acid attacks versus an ordinary fluoride toothpaste after 10 applications in an in-mouth study
^For cavity protection; vs. the previous formulation
#Results from a 6 month study to assess improvement in white spot lesions vs. a regular fluoride toothpaste